Launching in September 2025
From Paris to the world
YUI Studios is a premium jewellery brand rooted in meaning.
Inspired by the Japanese word Yui—which means connection or bond—we design timeless pearl pieces that reflect strength, softness, and healing.YUI began with a necklace made of Akoya pearls - delicate, luminous and deeply loved. It broke in a painful moment. Pearls spilled to the floor, scattering like the pieces of a life that had just changed. Those pearls marked a deep personal turning point. What followed was a long journey of healing and rediscovery. That experience sparked a quiet but powerful idea: to create something beautiful out of what was once broken.Each piece we design carries that intention. With every necklace, bracelet, or earring, we honor the power of connection—between beauty and purpose, between our past and who we are becoming, and most of all, between people.A portion of every purchase supports mental health and trauma recovery initiatives. When you wear YUI, you’re not just choosing jewellery—you’re choosing to give someone else a new beginning. A lifeline of hope in the moments that feel the hardest.YUI Studios is for anyone rebuilding something sacred: their sense of peace, self, and strength.
You don’t just wear it. You carry it forward.
Contact
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THE JEWELLERY
A sneak peak into first collection
PEARL No1 - Born to flyFrom Broken to Beautiful: The Story Behind the 39It started with a fall.One perfect necklace.
64 pearls
Then - moments of pain.A sharp, quiet ache.
The kind that stings in your chest, not your hands.
Until they hit the floor.
Scattered. Lost.Much like life, when everything shatters at once.
Long silence.Standing there and watching them.Still luminous. Even in ruin.
Tiny pieces of something once whole.
Each one holding a memory.
Each one now out of place.One by one, only 39 were found.Those 39 pearls became a path.
Each one, a step forward.
Each one, a moment of grace.
Not a return to what was—
But a quiet celebration of what could still be.So instead of repairing the old,
We created something new.
Not one necklace—
But 39.Each necklace holds a single pearl.
A symbol of survival, of healing, of beginning again.
Simple. Elegant. Honest.When you wear it, you carry that story.
Of loss. Of strength.
Of coming together.Because this isn’t just jewelry.
It’s connection.
It's shared hope.
And with every necklace, a portion goes to help someone in need—
Because beauty multiplies when we lift each other.This is the beginning.
Your beginning.One pearl at a time.
© Yui Studios 2025. All rights reserved